Key Investment Tenets

Strategy Highlights

Style: Large Cap Growth

 

Inception: 10/31/2010

 

Benchmark: S&P 500 Index

 

Concentrated: Target Number of Holdings 35-45

 

Diversification Targets: 5% maximum individual security weight & 25% maximum exposure to a particular industry, in general

 

Focus on companies with:

- Growth of dividends commensurate with earnings

- At least four dividend increases in the last 5 years

 

Low Turnover: 15 to 25% annually

 

Fully Invested: Average cash allocation of 1 to 5%

• Evaluate relative to history, peers, and economic conditions